Welcome to Musing Marketing, my foray into the professional blogosphere. I’m learning to view the world through a marketing lens, and I hope that what I see will inspire others to contemplate marketing. I am planning to post commentary, book reviews, and general interest items weekly. For now, I’m taking it one post at a time… enjoy your stay at Musing Marketing!
Ashley – I love this so much! I remember this promo very well. I, too, love my Starbucks 🙂 I think they’ve really ramped it up to the next level with their stars program (I have their credit card too…I may have a problem). They do a fantastic job of making customers feel valued, and providing enough of an incentive to keep them coming back 👏
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