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    We’ve established that my privacy threshold is pretty low online, but this article on Forbes re-affirms my comments that people are, in fact, talking about you. The article takes a slightly different angle on your personal web presence, but I think many of the points transcend into the corporate brand as well. Transparency. The author [...]

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    As I mentioned in a previous post, I starting coming up ad campaigns for the products we used during our trip! This is the first campaign that struck me, and it has a great social media strategy tie-in as well. Note that I haven’t done any customer or strategic research to see if this would [...]

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    I was tasked with collecting biographies and head shots for our technicians in the shop. The plan is to send the customer an email at each stage of their engine overhaul with a little bit of information about who is doing what to their engine. We deal with many overseas customers, so it’s hard to [...]

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    I’m excited to welcome Angeline Evans back to the blog! She guest posted a while back, and she’s made a few changes since her last feature. Angeline Evans is a freelance writer, nonprofit communications consultant and career and style blogger at The New Professional. She believes that business casual doesn’t have to be boring and [...]

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    We  recently discussed personal branding in one of my OB classes, and ways that your online presence can add or detract from your personal brand. There were a lot of questions about blogging, from how to get started, to the benefits or headaches of having a blog. I had one in-depth conversation about starting a [...]

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    We had massive hail storms and several tornado touchdowns in Dallas yesterday, and it got me thinking about how different the reporting types of events has changed so drastically. It used to be the you had someone on a horse riding out to the storm to see how big it was, then trying to outrun [...]

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    Do you remember that scene in the movie “Father of the Bride”, where George Banks has a melt-down in the super market over the superfluous buns? Some big shot over at the wiener company got together with some big shot at the bun company, and decided to screw the American public! George just wants to [...]

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    Social media connects our society in ways that were unimaginable just a few years ago. You can literally stay connected to friends, family, and perfect strangers around the world, 24 hours a day, 7 days a week, 365 days a year. It’s incredible that we live in a time when people have so much access [...]

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    My husband and I recently attended a TOOL concert, and I found it pretty funny that the ushers were actively monitoring the use of cell phone cameras and cell phone videos. Remember the attempted cell phone bans from sports stadiums a few years ago? Fortunately, the band and the venue aren’t trying to keep people [...]

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    I’m excited that another article from The Daily Muse was published on Forbes today. The Daily Muse is a Forbes contributor, and my article is featured under the ForbesWoman Leadership section. You can view the article here. The Daily Muse is a great site for professional women, and I highly recommend browsing through the articles!

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