Pricing Archives:
I’ve been talking a lot lately about how marketers using intel makes me happy, but then I started thinking about who the marketers REALLY want. The information about who is buying your brand, how much they’re buying, and how to keep them buying is definitely interesting, but I’d say it’s equally interesting to see who’s [...]
Pants: JC Penney T-shirt: Target Blazer: Target Scarf: Target Flats: Payless Like the outfit? Click here for more details! A classmate of mine asked for my take on the new JC Penney strategy, and after a discussion with my dad about the strategy, I decided to do a little hands-on research. JC Penney [...]
I read a Forbes article a while back, titled, “Restaurant Foods That Are Ripping You Off“. Basically, the article talks about how you think you might be getting a good deal at a restaurant by choosing a cheaper entree, but the menu price may not correlate to the true cost of the meal. For example, [...]
My mother-in-law is gaining steam in a business for hand-decorated theme cookies. She’s the owner and the sole employee, and she does some pretty amazing designs with icing! She’s been asking for pricing advice over the last few months, and I think she’s finally made some strides in how she’s pricing her items. I wanted [...]
Dress: Ross Pumps: Alfani Step-N-Flex Knit blazer: don’t remember, but they’re everywhere these days! Earrings: Silpada Bracelet: NY & Co. Like the outfit? Click here to see more details! (We went a little picture crazy on this shoot, check out some random poses/facial expressions!) This is another dress from Ross, [...]
I came across an interesting blurb in one magazine’s rate sheet for advertisers: computer printing makes the 4-color process only slightly more expensive than a black and white print-job. And, if the rest of the magazine is printed using a 4-color process, there’s really no reason to charge for the “labor” portion of the 4-color [...]
I grabbed pizza at Sbarro during a shopping trip with my sister, and at the end of the meal, I mentioned that Sbarro had started doing what Papa John’s has been doing for the last 10 years: garlic sauce. However, Sbarro is offering garlic sauce as an upsell for $0.65 per container. After finishing my [...]